How can I use my skills to start a business?

First, you need to find your IKIGAI—the intersection of what you love, what you're good at, what the world needs, and what you can be paid for. Identify the skills that can generate income and bring you happiness. It’s important not to force yourself into something you don’t enjoy. Hopefully, by now, you’ve identified those skills.

Now, grab a piece of paper and list them. Ask yourself, “Which skill-based business would I choose if I had to do it for the rest of my life?” Take your time with this question. Once you’ve decided, research that specific business. Read articles and blog posts related to it, but don’t waste too much time on things like the name, logo, or other branding elements at this stage. While those are important, your priority should be on establishing and growing your business.

If you start to see signs of success, you can then focus on developing your brand identity